25 Packets, 1 Mission: Promotion

Here they are. My promotions packets, ready to make their journeys throughout the country. They have all been briefed on their mission goals. Now it is only a matter of time to see how these soldiers do. Good luck boys. Good luck.

Early Promo Package Mock-Up

Here are some photos of some early mock-ups for my illustrator promo mailer. I was looking up ways to fold an earlier design I'd come up with when I stumbled upon this folding technique which I don't remember the name of at the moment. I saw it and realized it worked well with my Ice Bears mountain illustration, so I basically got to morph one of my illustrations into a folded piece of art work/card holder.

As you can see from this shot the 2 mountains in the front are actually printed on the other side and folded over to create a pocket for my response card and other images. The colors on my postcard design are nowhere near correct, and I think I am going to change the color scheme of the mountain image to match the color of the response card (which I so brilliantly printed the reverse side upside down on my mockup).