Southern Miss 2014 Baseball Poster

It has been a while since I have posted on the old blog here. I think I'll blame it on all the snow I'm not used to getting now that I live in New Hampshire.

Anyway, I recently wrapped a bunch of items for Southern Miss' upcoming baseball and softball seasons. I wanted to highlight the baseball poster here as it is probably my favorite piece from all of that. I had actually never done a calendar layout on a poster before so that was fun to incorporate for the first time.

Southern Miss 2013-14 Cheer Poster

It has been a quite busy time for me the past few weeks wrapping up several projects across the board. Above is a poster I recently completed for the Southern Miss cheer squad. It was a challenge making the two pictures not clash with each other, but I believe in the end the faded on the background photo and extra pop of the colors on the front made everything work together. The biggest challenge actually came at the bottom of the poster making sure all 13 sponsor logos made it onto the poster along side the Southern Miss social media info, making sure all of this didn't take away from the poster itself. In the end, I think I found the right balance and the overall look was a success.

A Couple Southern Miss Projects

I wanted to take a moment to post a couple projects I've worked on for Southern Miss Athletics over the past few weeks. The one above is for the digital information kiosk at the Hattiesburg Train depot. It's always fun to work on digital signage because of it's ease of final output as opposed to large format printed signage. I liked this one especially because I was able to work in my secondary tagline of "16 Sports. 1 Mission" that came from the overall #RiseToTheTop campaign of the athletic program this year.

The Rise campaign transferred well to this print ad for Southern Miss men's basketball season tickets. The men's team looks to be the flagship team of the program this season, having fallen just one win short of a trip to New York City for the NIT semifinals. Expectations are high and I wanted to reiterate that by tweaking the main tagline to become "Continuing the Rise" as this team is on the upswing.

Southern Miss Football Single Tickets Splash Page

In case you hadn't noticed, football season is right around the corner, and with it fast approaching, it's time for every college football team to start encouraging fans to purchase tickets for the upcoming season. At Southern Miss it is no different, as the team pushed out their single game ticket sales this week.

I had a lot of fun creating this splash page for the Southern Miss website, as I took inspiration from several other teams' plans of showing their schedule for the season and listing their game themes. To expand upon those references, I went with a tilted schedule look to immediately draw the viewer's eye to notice that this isn't just another splash page. Football is the big sport on campus at most every university, and so it usually requires a little more attention when it comes to promoting it.

Hopefully my splash page will attract many of the Golden Eagle fans to get their tickets early for all of their team's home football games this year. Be on the look out for more football related graphics as the season approaches.

Southern Miss 2013 Volleyball Poster

As I continue getting my blog up to date I wanted to share a project I wrapped up for Southern Miss about a month ago. I had the opportunity to work on the schedule poster for the Golden Eagles volleyball team this year and I was very pleased with the turnout.

I tried something new with my title treatment on this poster, going for an indented marble stone look on "Volleyball." I think it turned out very well and the small inner shadow on it makes that area work. The golden flares were a design element put in both for show and to create a holding place for the schedule at the bottom. I plan on trying to incorporate them into the other Southern Miss posters I work on this year as a connecting theme throughout them.

I was also pleased with the secondary title at the top with the "Rise to the Top" tagline that is the mantra of Southern Miss sports this year. By turning the opacity down on it and letting it fade into the background a little, I made sure the viewer's eye was drawn to the brighter title at the bottom and the player photos directly above.

This piece came together very well and I really couldn't be happier with the turnout. Be on the lookout for a post on the printed version in the near future.

Bringing Infographics to Southern Miss

This project was a design first for me: my first infographic. Southern Miss basketball has broken/tied a plethora of records this season and wanted a cool way to show their fans just how strong the program has been. That's where I came in and created this little doodad. For my first go around with one of these, I was very pleased with the outcome, as well with the overall solid response it received on USM's Facebook and Twitter feeds.

I wanted the team and individual records to relate in some way, so I used the same basketball graphic between the two sections. Changing up its use and color scheme between the two helped to delineate the two sections along with the horizontal vs. vertical layout. It was an awesome, challenging experience to put this piece together, and I am sure there will be more on down the road!