Sunday, January 15, 2012

BBQ Bash Flyer: Before & After

The top 2 images are before...

 ...and here it is after I got my hands on it.

It has been a little while since I have posted some work so here is a flyer I recently did for a BBQ contest. The top 2 images show their flyer from last year. It took several read-throughs to dissect it into my solution below. I tried to break up the "muddleness" (yeah, I made up a word) by creating a little more space for the contests and awards. I also wanted to clean up the backside and clearly show the title of the event and all the information that was need. I don't know what drew me to the S-curve design for the front, but in one of my sketches I just saw the page expanding out from a center circle. I never really wanted the center circle to be a grill, as I thought that would be too literal, but I thought the circular shape lent itself to an interesting design.

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