Showing posts with label Donnie Tyndall. Show all posts
Showing posts with label Donnie Tyndall. Show all posts

Thursday, October 3, 2013

Southern Miss 2013-14 Men's Basketball Poster

A big shift in the style of my Southern Miss work came with this poster. As you probably notice, this poster is much lighter than my previous work, as the athletic department now shifts to using lighter backgrounds on most all of their work. One of the difficult things about the light background was making the yellow still a usable/noticeable color in the image. Do try and help achieve that, I mixed in some textures and drop shadows, as well some thin black strokes in places to make it pop. Once again, I was playing with the the picture vs. pictures foreground to background, and I again turned to a faded background to help make Coach Tyndall pop off the front of the poster. I was pretty pleased with the outcome, and you can definitely expect many more Southern Miss pieces to have a similar color scheme down the road.

Thursday, August 22, 2013

A Couple Southern Miss Projects

I wanted to take a moment to post a couple projects I've worked on for Southern Miss Athletics over the past few weeks. The one above is for the digital information kiosk at the Hattiesburg Train depot. It's always fun to work on digital signage because of it's ease of final output as opposed to large format printed signage. I liked this one especially because I was able to work in my secondary tagline of "16 Sports. 1 Mission" that came from the overall #RiseToTheTop campaign of the athletic program this year.
The Rise campaign transferred well to this print ad for Southern Miss men's basketball season tickets. The men's team looks to be the flagship team of the program this season, having fallen just one win short of a trip to New York City for the NIT semifinals. Expectations are high and I wanted to reiterate that by tweaking the main tagline to become "Continuing the Rise" as this team is on the upswing.